Coach for Men - fragrance for men

Coach for Men by Coach is a new aromatic woody masculine fragrance. Inspired by "all-American dreamers" this complex energizing scent, created by IFF perfumers, includes notes of bergamot, nashi pear, and kumquat blending into a mid of spicy cardamom, coriander, and geranium resting on a ambery woody base built from Haitian vetiver, ambergris, and suede. The glass perfume bottle is engraved with the iconic horse and carriage logo and features a matte black metallic turnlock spray cap with a "Coach" embossed hangtag. Available as an eau de toilette spray in late 2017.

Coach for Men
Coach for Men - Eau de toilette
Aromatic Woody
Fragrance Notes
Top - Green Nashi pear, bergamot, kumquat
Heart - Cardamom, coriander, geranium
Base - Vetiver, suede, ambergris

Perfumers - Bruno Jovanovich and Anne Flipo of IFF
Launched - December 2017

Coach for Men - new fragrance details

Inspired by mavericks, rebels and all-American dreamers, Coach For Men symbolizes the spirit of the brand. Complex and masculine, it opens with energetic notes of citrus and pear, which gives way to a warm burst of cardamom and coriander, before drying down to an earthy base of vetiver with hints of suede and ambergris."

(Source:, Feb. 2020)

Released in 2017, the eau de toilette spray for Coach for Men by Coach sells at $67 for 2 oz., $87 for 3.3 oz. (ULTA, Macy's).

Coach for Men Eau de Toilette

The advertisement campaign for the original December 2017 launch featured actor James Franco photographed by Steven Meisel. Creed actor Michael B. Jordan was named the Coach menswear global ambassador in May 2019. The perfume ad campaign featuring Jordan was photographed by Craig McDean.

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