Nicole Richie Nicole Perfume

Nicole Richie Nicole - eau de parfum for women

Nicole by Nicole Richie - "With a scent reminiscent of the ladylike qualities of her mother, Nicole's first fragrance is due to launch this September. The fragrance holds notes of blackberry, orange, vanilla, golden amber, Moroccan rose, lily of the valley and papyrus, and sandalwood along with a few other ingredients."

Perfume House Nicole Richie
Introduced September 2012
Scent Classification Floral Oriental
Perfumer Steve DeMercado of Fragrance Resources
Fragrance Notes Top - blackberry, Seville orange
Heart - golden amber, Moroccan rose, lily of the valley, papyrus
Base - cashmere woods, sandalwood, sugared patchouli, vanilla absolute
Package Designer Art Decor inspired bottle by Dale Brandon Kan.
Print/TV Campaign Nicole Richie (model), Anthony Mandler (photographer)
Available Products Nicole Richie Nicole - Eau de Parfum 1.7oz, 3.4oz / $55-69
Body Lotion 6.7oz / $35, Shower Gel 6.7oz / $28

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Nicole Richie Nicole Perfume
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Nicole Richie - Sept 2012

Nicole Richie Nicole Perfume Launch
Nicole by Nicole Richie Perfume Launch
Nicole Richie - Sept 2012

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Nicole Richie Nicole Perfume
Redbook - Oct. 2012
Nicole Richie Nicole Perfume

Beauty Chat with Nicole Richie
These days, the only thing wild about this former party girl is her hair when she rolls out of bed at 6 a.m. to care for her daughter, Harlow, 4, and son, Sparrow, 3. The 31-year-old fashion and accessories designer, who's also gearing up for season two of Fashion Star, adds perfumer to her resume with her first fragrance, Nicole. "I really thought outside the box for the name," she jokes of the soft blend of blackberry, amber, and patchouli. Here, she talks scents, and get-ready shortcuts.

Why did you want to create a fragrance?
"I've wanted to make a perfume since I was 12. I was inspired by my mom, a very traditional Southern woman who lived by the rule that you must look and smell your best when you leave the house.

Nicole by Nicole Richie eau de parfum, $65 for 3.4 oz.,

(Donahue, Kayleigh. "Beauty News: Nicole Richie." Redbook Oct. 2012: 82)

Nicole Richie Nicole Perfume
Allure - Sept. 2012
Nicole Richie Nicole Perfume

Layering Fragrances
Asking a perfumer about wearing multiple fragrance at once is akin to stabbing her in the heart. "Mixing, mixing, and mixing doesn't make sense," says Grosjman. "You should spray one thing you really love that lifts up your mood. But if everything smells similarily, then it's OK." Nicole Richie inherited the desire to customize. "My mother, who was Southern, wouldn't leave the house without her body lotion, oil, and perfume," says Richie. "And when I was old enough, I did the same thing. I've never been content wearing just one scent." She'll continue the tradition by mixing and layering Nicole, her new perfume, with other scents already in her repertoire. "I'm always experimenting."

(Guarnieri, Anne-Marie. "Phenomenon." Allure Sept. 2012: 122-133)

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