Viktor & Rolf Flowerbomb Perfume

Viktor & Rolf Flowerbomb - eau de parfum for women

Flowerbomb by Viktor & Rolf - "Flowerbomb is a floral explosion, a profusion of flowers that has the power to make everything seem more positive. On application, the perfumer's magically evocative notes will immediately awaken your deepest senses, giving you the impression of living life in your own secret garden away from hard reality." --

Perfume House   Viktor & Rolf
Introduced 2005
Tagline "The First Perfume by VIKTOR&ROLF"
Scent Classification Floral
Perfumer Olivier Polge, Carlos Benaim and Domitille Bertier
Fragrance Notes Top - tea, bergamot
Heart - sambac jasmine, catleya orchid, freesia, rose
Base - amber, musk, patchouli
Package Designer Fabien Baron designed the "diamond grenade" bottle.
Print/TV Campaign Model - Andreea Diaconu (2018)
Photographers - Inez & Vinoodh (2018)

Model - Isabelli Fontana (2005-2011)
Photographers - Inez Van Lamsweerde and Vinoodh Matadin (2005-2011)
Available Products Viktor & Rolf Flowerbomb - Eau de Parfum 1oz, 1.7oz ($100), 3.4oz ($150)
Viktor & Rolf Flowerbomb - Eau de Toilette 1.7oz, 3.4oz
Viktor & Rolf Flowerbomb - Eau Extreme 1oz, 1.7oz
Purse Spray 0.5oz x 3, Deluxe Refillable 1.7oz ($115)
Voluptuous Body Cream 6.7oz ($90), Body Lotion 6.7oz ($48)
Shower Gel 6.7oz ($42), Bath Foam ($90), Bath and Body Oil 6.7oz
Bombilicious' Hair Mist 1oz ($40)
Flowerbomb Dolls 1.7oz
Glitter Limited Edition
Viktor & Rolf Flowerbomb Perfume Collection

perfume advertising campaign

perfume editorials

Viktor & Rolf Flowerbomb Perfume editorial Allure
Allure - February 2020
Viktor & Rolf Flowerbomb

Art of Glass - Behind fragrance's most iconic bottles.

Time Travel
The most iconic fragrance bottles reflect the hopes and values of the era that inspired them, proving time is truly of the essence.

Learn more about Perfume Bottle Art

(Schaffner, Liana. "Art of Glass." Allure Feb. 2020: 80-85)

Viktor & Rolf Perfume editorial
Harper's Bazaar - Dec 2019/Jan 2020
Viktor & Rolf Flowerbomb Presents Gift Bazaar

LEO - The Charmer
VIKTOR&ROLF Flowerbomb Holiday Edition eau de parfum, $170.

LIBRA - The Peacekeepr
PROENZA SCHOULER Arizona Body Lotion, $50, Dry Hair & Body Oil, $60, and Shower Oil $50.

Learn more about the Harper's Bazaar Gift Guide

("Gift Bazaar." Harper's Bazaar Dec. 2019 / Jan. 2020: 139)

Viktor & Rolf Perfume editorial
Allure - Dec 2019/Jan 2020
Viktor & Rolf Flowerbomb

Gift Guide - Objects Of Desire
Your go-to resource for holiday shopping.

All That Glitters
For the one who truly understands that the season is always better with extra sparkle.

VIKTOR&ROLF Flowerbomb
For the truly deserving: This limited-edition Swarovski-crystal bottle will last long after the volumptuous floral bouquet inside runs out. $1,800 for 50ml.

Learn more about the Allure Holiday Gift Guide

(Schaffner, Liana. "Gift Guide: Objects of Desire." Allure Dec. 2019: 66-76)

Viktor & Rolf Flowerbomb Perfume editorial
Marie Claire - Nov 2015
Viktor & Rolf Flowerbomb

Inspiration Board - FLOWERBOMB
Picture it: Paris Fashion Week, spring 2005. The international style set is aflutter with anticipation of Dutch It duo Viktor & Rolf's runway show, which is rumored to include a fabulous surprise. No one - least of all me, practically a baby beauty editor - is disappointed when the proverbial curtain goes up. What begins as a procession of steely, all-black-clad, motorcycle-helmet-wearing models gradually shifts to dreamy creatures swathed in bright, colorful concoctions of satin and ribbon. As the grand finale nears, an omnipresent voice begins chanting "Flowerbomb," followed by an explosion of flower petals. The triumphant designers take their bows with the intoxicating scent of jasmine and rose mixed with more indiscernible florals permeating the air. And the crowd goes wild. It's hard to believe that it's the 10th anniversary of the award-winning, best-selling fragrance. Here's to many, many more.

VIKTOR&ROLF Flowerbomb Black Shimmer limited edition, $120
VIKTOR&ROLF Flowerbomb Couture Bow limited edition, $120.
Both exclusively available at Saks Fifth Avenue stores; for locations.

(Flaherty, Erin. "Beauty: Inspiration Board." Marie Claire Oct. 2015: 176)

Viktor & Rolf Flowerbomb Perfume editorial
Elle - Nov 2015
Viktor & Rolf Flowerbomb Editorial

Beauty It List
FAST FORWARD - New scents, redefined icons, and a high-impacy artist collaboration.



VIKTOR & ROLF Flowerbomb
Hang Ten - It's been decade since Viktor & Rolf's heady floral-gourmand scent, Flowerbomb, made its explosive debut. Celebrate with a spritz from this limited-edition bejeweled flacon.

(Finney, Ali. "Beauty: It List." Elle Nov. 2015: 266)

Viktor & Rolf Flowerbomb Perfume editorial
Cosmopolitan - Oct 2015
Viktor & Rolf Flowerbomb

What's Your Beauty Fantasy?
This fall, pull the pin on your wildest beauty dreams! We asked Viktor & Rolf, the avant-garde design duo and minds behind Flowerbomb (the ultimate fairy-tale fragrance, celebrating its 10th birthday) for inspiration.

Liquid Escape
"Flowerbomb is a weapon that transforms your state of mind," says Rolf Snoeren, one-half of the Dutch design team, known for their surreal runway shows.
VIKTOR & ROLF Flowerbomb Fireworks Limited Edition, $120, Nordstrom.

(Wyar, Leah. "Beauty: What's Your Beauty Fantasy?" Cosmopolitan Oct. 2015: 91)

Viktor & Rolf Flowerbomb Perfume editorial Beauty Awards
Marie Claire - Oct 2015
Viktor & Rolf Flowerbomb

Most Wanted Beauty Awards
The results of our 3rd annual reader survey are in - and you were not shy about sharing. Here's what's making your world more gorgeous in 2015...

Celebrity you most want to smell like:
TAYLOR SWIFT Incredible Things Eau de Parfum ($40,

Must have beauty solution @ work: HAND CREAM
AERIN Rose Hand & Body Cream ($40;

Classic fragrance that never gets old:
CHANEL Coco Mademoiselle Eau de Parfum ($122;
This fresh, sexy scent from the house that Coco built squeaked out a win over worthy runners-up Viktor & Rolf Flowerbomb and Prada Candy.

(Goldstein, Jennifer. "Most Wanted Beauty Awards." Marie Claire Oct. 2015: 218-225)

Viktor and Rolf Flowerbomb Perfume
Elle Magazine - April 2013
Viktor & Rolf Flowerbomb Perfume

Elle Beauty It List
From gleamy skin and iridescent lids to glossy lips and soft floral scents, spring beauty is in full bloom.

Love Actually
Pink grapefruit and rose meet cherry blossom and musk in the unapologetically girly Kenzo Amour I Love You.

Garden Party
The sweet, feminine floral See By Chloe Eau de Parfum -- the sundress of scents -- blends notes of bergamot, apple blossom, and jasmine.

Puff Piece
The latest iteration of Viktor & Rolf's iconic Flowerbomb? This chic perfumed shimmer powder, perfect for allover touch-ups anytime.

(Schott, Julie. "Elle Beauty: It List." Elle Apr. 2013: 298)

Flowerbomb Viktor & Rolf perfume
Marie Claire Magazine - Jan 2013
Flowerbomb Viktor & Rolf Perfume

Rhapsody in Bloom
Who doesn't love receiving flowers? Arranged in silk or lace and evocative of spring's new scents, freshly cut bouquets are the special delivery of resort season.

Fragrance inspiration:
Viktor & Rolf Flowerbomb Eau de Parfum

Roberto Cavalli - Shirt $1,440, Pants $1,605
Dior - Necklace (worn as belt) $3,100
Tom Binns Designs - Necklace $975

(Edmond, Alison. "Rhapsody in Bloom." Marie Claire Jan. 2013: 88-97)

Viktor and Rolf Flowerbomb Fragrance
Allure Magazine - Aug. 2012
Viktor & Rolf Flowerbomb Fragrance

10 Things Every Woman Should Have
Renzo Rosso likes a little testosterone. A big, geared-up watch. Stark, futuristic sunglasses. A moto-inspired jacket that suggests a Ducati is parked out back. This is the Italian creative wizard who launched Diesel denim more than 30 years ago and now backs edgy runway lines, including Dsquared2, which the fall nails the sexy-secretary look with hourglass dresses. That's not to say Rosso has abandoned jeans: He believes women need "at least 20 pairs." His new favorite colors are dark gray and military green, and he becomes excited describing the complexity of a beloved distressed finish. "It's a little bit dirty, with a rich feel," he says. "Like the beauty of a woman."

Viktor & Rolf Flowerbomb $75 for 1 oz. (
"An explosion of sensations, it perfectly fits a charismatic woman." --Renzo Rosso (Diesel designer, headquarters Breganze, Italy)

(Little, Frances. "Fashion Expert: Renzo Rosso." Allure Aug. 2012: 64)

Viktor and Rolf Flowerbomb Perfume
Glamour Magazine - May 2012
Viktor & Rolf Flowerbomb Perfume

Summer's So Close We Can Smell It
Shut your eyes and think of summer. Are you dreaming of a beach day? Fresh-cut flowers? A night under the stars? Yeah, there's a perfume for that! Find yours here.

If you're all about flowers - Try a combination of freshly cut green grass, florals, and watery elements.

Viktor & Rolf Flowerbomb Love Me Tight Limited Edition eau de parfum ($105 for 1.7 oz.;

Perfumes referenced in article (flowers):
Marc Jacobs Oh, Lola!
Prada Infusion d'Iris Absolue
Lancome Tresor Midnight Rose
Givenchy Very Irresistible Electric Rose
Viktor & Rolf Flowerbomb

(Siegel, Holly. "Summer's So Close We Can Smell It." Glamour May 2012: 282)

Viktor and Rolf Flowerbomb Perfume
Elle Magazine - Nov. 2011
Viktor & Rolf Flowerbomb Perfume

Trail Blazers
The choice between wearing a scent that introduces itself to strangers and one that's detectable only in an embrace is a very personal one.

Strong Statements
Viktor & Rolf Flowerbomb unleashes a broad floral trail with a dose of tea.

(Long, April. "Trail Blazers." Elle Nov. 2011: 244-248)

Outside the Bottle - Hair Mist we like: Viktor & Rolf Flowerbomb Hair Mist.
(Panych, Sophia. "Outside the Bottle." Allure Feb. 2011: 106)

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