Viktor & Rolf Magic - fragrance for women and men

Magic by Viktor & Rolf - An aromatic fragrance collection for women and men. The Magic Collection of luxury fragrances inspire a little magic in everyday life with these six exclusive perfumes created by IFF, Givaudan, and Firmenich female perfumes. Dancing Roses, a fruity floral oriental, includes notes of rose essence and cherry liquer. Dirty Trick, a leathery oriental, includes notes of iris and Chinese ink. Lavender Illusion, an aromatic scent, includes notes of lavender and citrus caviar. Liquid Diamonds, a floral musk, includes notes of jasmine, ylang-ylang, a clean accord. Sage Spell, an aromatic fragrance, includes notes of sage ans absinthe. Sparkling Secret, a floral, includes scent notes of orange blossom and sweet lime. Each package includes a illustration card for the scent, and is housed in early 20th century pharmacy-styled bottles with gold tone caps and labels. Launched in February 2017, and available in eau de parfum sprays at Saks Fifth Avenue.

Viktor & Rolf Magic Fragrance

Viktor & Rolf Magic Fragrance

Viktor & Rolf Magic - fragrance info

Perfume House Viktor & Rolf
Introduced February 2017
Perfumer Marie Salamagne
Juliette Karagueuzoglou
Amandine Clerc-Marie
Dora Baghriche-Arnaud
Sonia Constant
Scent Classification Various
Fragrance Notes Various notes - see descriptions below
Package Design Early 20th century pharmacy inspired bottle with gold accents.
Print/TV Campaign  
Available Products Eau de Parfum 2.5 oz / $220

Viktor & Rolf Magic Fragrance Campaign

More Perfume Details


Viktor & Rolf Magic

"LUXURIOUS AND ADDICTIVE POTIONS - Everyone needs a little magic! Continuing in the spirit of their enchanting universe, Viktor&Rolf present a collection of six magical unisex fragrances: transformative illusions, dedicated to making the impossible, possible. Each fragrance is a masterful composite, blending raw and natural materials with innovative accords never before used in perfumery. They are a touch of magic!" --viktor-rolf.com

"About the Magic Collection: Everyone needs a little bit of magic in their lives. Viktor&Rolf present a collection of six magical unisex fragrances: transformative illusions, featuring a pairing of a conventional ingredient with a prestigious and innovative ingredient never before used in perfumery. Each fragrance is encapsulated in an apothecary-inspired, luxuriously crafted bottle and named with a magical riddle, hinting at its hidden power to make the impossible possible." --saksfifthavenue.com

DANCING ROSES - Rose Essence and Cherry Liquer
The ravishing queen of perfumery, the rose, is transformed into delectable liquor, thanks to a juicy and fleshy cherry accord.

Fruity Floriental - perfumer: Sonia Constant
Top notes -- Bergamot, pink peppercorn, lychee
Heart notes -- Rose, cherries in an infusion of white cognac
Base notes -- Saffron, tonka bean, musks, ambery notes

DIRTY TRICK - Iris and Chinese Ink
A precious iris twisted with a provocative ink.
Mischievously composed of key accords iris and ink, Dirty Trick beautifully arrests the senses.

Leathery Oriental - perfumer: Marie Salamagne
Top notes -- Sparkling bergamot, clary sage, incense
Heart notes -- Iris, violet leaves, ink
Base notes -- Suede, cedarwood, benzoin

LAVENDER ILLUSION - Lavender and Citrus Caviar Accord
Sensual lavender and refreshing citrus caviar accord, create a wave of sensation both hot and cold.

Aromatic - perfumer: Amandine Marie
Top notes -- Citrus caviar, galbanum, blackcurrant
Heart notes -- Lavender, lavandin
Base notes -- Patchouli, musk, pine

LIQUID DIAMONDS - Floral Bouquet and Ultra Clean Accord Liquid Diamonds indulges the skin with an opulent balance of floral bouquet and white musk.

Floral Musk - perfumer: Dora Baghriche-Arnaud
Top notes -- Petit grain bigarade, green galbanum, pink pepper
Heart notes -- Bulgarian rose, ylang ylang, jasmine
Base notes -- Musk, ambrette accord

SAGE SPELL - Sage and Absinthe
The authentic signature is created by an absinthe accord at the core combined with sage creating a hot and cold effect.

Aromatic - perfumer: Marie Salamagne
Top notes -- Pink grapefruit, peppermint, pink pepper
Heart notes -- Absinthe, sage, star anise
Base notes -- Patchouli, labdanum, green tea leaf

SPARKLING SECRET - Orange Blossom and Fizzy Sweet Lime
The rules of classic cologne are disrupted by introducing an effervescent twist.

Floral - perfumer: Juliette Karagueuzoglou
Top notes -- Ginger, sweet lime, grapefruit
Heart notes -- White flowers, neroli
Base notes -- Vanilla bourbon, tonka bean

(Source: viktor-rolf.com 03/17)

Viktor & Rolf Magic - fragrance editorials


Viktor & Rolf Magic Perfume editorial
Vogue - February 2017
Viktor & Rolf Magic

Beauty - Fragrance Bottled Up
Launching scent families rather than single perfumes is a trend sweeping the fragrance industry. But does that leave us bewitched, bothered - or bewildered? asks Alexandra Kleeman

I've encountered only a handful of people who've found that fragrance that truly completes them ... This blissful union of individual and scent is a bond I've sought and envied ever since I was eighteen ... More than a decade later ... I find myself still hunting for my signature scent... This time, however, the search is complicated by the fact that counters are heavy with newly launched fragrance "anthologies" rather than single "stories."

Hoping to engage esoteric scent-seekers like myself over the past year, brands such as Jo Malone, Rag & Bone, and Ralph Lauren have all released groups of five to ten flacons that are often loosely tied together by a theme, like a designer's favorite destinations, an homage to nature or to a bygone era, or several variations on the same ingredient - a move that mimics the small-batch indie productions that have gained such traction in recent years. When Louis Vuitton rejoined the perfume landscape last September after a 70-year hiatus, it did so with seven bottles instead of one. Even perfume houses that have found international success with single breakout fragrance are following suit. "We just really liked the challenge of working in a family," Viktor Horsting tells me when I ask about Magic, Viktor & Rolf's suite of six shadowy, effervescent eaux, out this month. It's a departure for a brand best known for blockbuster franchises with glossy ad campaigns, like 2005's Flowerbomb (still an international best seller more than a decade after its launch). As Horsting notes emphatically, "This is niche perfumery."

(Kleeman, A. "Beauty: Fragrance - Bottled Up." Vogue Feb. 2017: 91-91)


Viktor & Rolf Magic Fragrance editorial
Elle - February 2017
Viktor & Rolf Magic

Beauty It List
SHINE ON
With soothing moisturizers, glittering makeup, and nails that speak your mind, February beauty makes the shortest month count.

Clink, Clink
Viktor&Rolf's Magic Sparkling Secret features hits of green citrus and orange blossom, along with a bright, carbonated pop of ginger.

(Codinha, Cotton. "Beauty It List: Shine On." Elle Feb. 2017: 144)


Viktor & Rolf Magic Perfume editorial
Marie Claire - January 2017
Viktor & Rolf Magic

Vanity Files
The latest hair, fragrance and skincare.

Lift Your Spirits
Viktor&Rolf's studio is a 17th-century Amsterdam town house that's said to be haunted. "There's a phone in one room that rings, but no one is ever on the other line," explains Viktor Horsting, one-half of the designer duo. "We had a woman come to cleanse with sage, but I can't tell if it worked." The smudging process did, however, offer inspiration for a new fragrance: Sage Spell, a blend of sage, pink pepper, and grapefruit, is one of six scents in Viktor&Rolf's Magic Collection, which launches next month. Enchanting, no?

(Goldstein, Jennifer. "Beauty: Vanity Files." Marie Claire Jan. 2017: 72)



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